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Converting Customers into Beggars

Beg, Beggar, Begging……….. The results for a search of the definition of the word to beg, throws us the following synonyms: to – beseech, entreat, implore, adjure, plead with, appeal to, pray to, petition, apply to…. And yes – this was our experience we last... read more

The Customer is An Asset

The dictionary describes an asset as a useful or valuable thing, person, or quality. The business dictionary goes ahead to further qualify this as “something valuable that an entity owns, benefits from, or has use of, in generating income. It proceeds to enumerate the... read more